<aside> ✨ Welcome to JUICE. If you’re seeing this message, you’ve been invited to our private beta—which just means an early version of Fresh is open for you and a few of our friends ahead of the public. We’re interested in understanding if the language, process, application, and questions below are effective in communicating the value proposition and what we want to build with JUICE.

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<aside> 🧃 What is JUICE? Click here to learn more.

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Intro

Artists, founders, builders. Introducing, Fresh, the second experiment in disruption from JUICE.

Aimed at humans working in music, technology, and Web3, Fresh is a test of our ability to coordinate.

We believe it’s possible to push the music industry towards a future that offers more opportunity for those working in it, if we can focus our collective efforts in the places where they can have the most impact. 🧃

Details

Fresh is a competition for founders and artists to be recognised for the disruptive potential of their ideas. The competition aims to establish a JUICE rank or score for ideas that are disruptive to the traditional music industry and help connect these ideas with resources and funding.

Once a project has submitted an idea, it will be ranked by members of the JUICE team according to the below criteria.

Fresh is based on the JUICE framework, which evaluates ideas on five criteria:

  1. Market Sovereignty
  2. Innovation Reproducibility
  3. GTM Permissions
  4. Business Model Alignment
  5. Scaling Opportunities

The judges will include: